Most organisations claim they are going through change. Very few are actually on a journey. The problem is not execution. It is a mindset. We continue to manage change as if it were a project, when in reality, change is a human experience that unfolds over time. Until leaders shift from managing change to leading a journey, most change efforts will continue to stall, fade, or quietly fail. Managing Change Misses the Human Reality Traditional change management focuses on plans

Team Performance Model High-performing teams don’t happen by accident. They are built deliberately, consistently, and with a shared understanding of how teams actually form, align, and execute . The Drexler/Sibbet Team Performance Model is used because it does something most team frameworks fail to do: it makes the invisible forces of team dynamics visible , practical, and predictable. This model gives leaders and teams a common language for the real journey  teams go through

DUMB GOALS If you’ve spent years working with SMART goals, the idea of “DUMB goals” may sound… well, a bit ridiculous. But in Leading on Purpose , DUMB goals are deliberately designed to break the limitations of traditional goal-setting. They unleash ambition, spark innovation, and shift a team’s mindset from incremental thinking to transformational outcomes. Most organisations suffocate their own potential by forcing everything to be measurable, realistic and time-bound  bef

In today’s crowded marketplace, products and services alone no longer set organisations apart. Competitors can copy your pricing, your technology, even your marketing, but they can’t replicate your purpose . Purpose is the why  behind what you do. It’s not a slogan on the wall or a line in the annual report; it’s the driving force that shapes decisions, inspires people, and aligns strategy to execution. When an organisation has a clear and authentic purpose, something remarka

Logic vs Emotion In business, we often take pride in being rational . We analyse data, build cases, and calculate ROI before making a move. But here’s the truth: logic rarely inspires action. Emotion does. As I wrote in Leading on Purpose , “The essential difference between emotion and reason is that emotion leads to action, while reason leads to conclusions.” Think about the most powerful movements, innovations, or breakthroughs in your organisation — they didn’t start with

Getting teams to high performance. Shifting gears to drive performance

Every leader wants a high-performing team. But the truth is: great teams aren’t born, they’re built. And building them takes intention....

Most organisations are experts at spotting problems. Compliance and legal functions are built to prepare for worst-case scenarios, and...

Let’s be honest. Most organisations say they value teamwork.But far fewer actually build teams intentionally. We hire great individuals....

If I asked your team today what your company stands for—beyond profit—could they tell me? And if they could, would it be a tagline , or...

The trust equation diagram, Understanding trust In leadership, we talk a lot about strategy, execution, KPIs, and culture—but there's one...

Building teams diagram Once you’ve got a clear purpose and a mindset of possibility, the next challenge is execution, and teams  are...

Target your dreams with dumb goals, not just the everyday with smart goals. Achieve beyond the normal. For decades, we’ve been told to...

From paper to plane: seeing new possibilities through a different lens. Before we talk about building a purpose-driven culture, I want to stop you right here and talk about something far more fundamental: your mindset . Over the years, I've come to realize that the difference between great organizations and average ones isn't necessarily strategy, resources, or market position. It's how they see . High-performing, purpose-led teams view the world through the lens of possibili

JFK Moon Speech Rice University "We choose to go to the Moon in this decade and do the other things, not because they are easy, but...

Boeing Has Boeing lost it's purpose? The recent tragedies involving Boeing's 737 Max have brought to light a fundamental shift within the...

The mantra "shoot for the moon, land among the stars" encapsulates the essence of encouraging teams to aim high.

Leadership vs management a crucial distinction

Ambition in strategy not numbers At On Purpose, we often discuss the concept of ambition as a fundamental catalyst for innovation....

High-performing teams are the backbone of successful organisations. To navigate complex challenges and achieve exceptional results, teams...